Wednesday, November 28, 2012

Stimulating Look at the History of Coca-Cola

Coca-Cola, the bubbly beverage loved by people all over the world, has a deep, dark secret that has been kept under the radar.

What’s the backstory?

Benay client, Akashic Books, has just released a fascinating new title on the history of coffee, Coca-Cola, caffeine, cocaine, secret formulas, special flavors, Harry J. Anslinger and Prohibition.

A Secret History of Coffee, Coca & Cola provides an in depth examination of caffeine and cocaine. The book covers everything from Peruvian cocaine factories to the questionable personal files of US Bureau of Narcotics Commissioner (and long-time Coca-Cola collaborator) Harry Anslinger, as well as these chemicals’ extremely significant roles in the development of the world’s most recognized beverage brand.

New York Times best-selling illustrator Ricardo Cortes has authored as well as illustrated an intriguing work that highlights the controversy surrounding Coca Cola’s historic use of the internationally banned plant, the coca leaf, the source from which cocaine is derived.

A Secret History of Coffee, Coca & Cola, which includes exceptional illustrations, is sure to interest many. To learn more, visit Akashic’s blog:

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